Tobey Maguire is the new face of Prada menswear.The 'Spider-Man' actor is seen in a number of outfits for the campaign, shot by David Sims, and he reveals he is happy to do it because he is in "admiration" of the brand's head Miuccia Prada.
He said: "A great supporter of the arts, Miuccia Prada has inspired a culture of creativity that is woven through every aspect of her company, from her collections and campaigns to every design detail in her stores.
"I have such admiration for her artistry and I'm thrilled to be a part of Prada's fall campaign."
A spokesperson for the Italian label added the shoot was a "fitting nod to the discrete style of Hollywood fashion icons past".
A number of celebrities have signed up to front big-named fashion houses in recent months - Helena Bonham Carter is the new face of Marc Jacobs while Angelina Jolie is the latest actress to model for Louis Vuitton.
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